Ajuntament
de Badalona
Project
Badalona City Council commissioned two communication campaigns from us.
At the agency we developed a campaign for the Municipal Action Plan and Investment Budgets.
Later on, we also carried out a campaign for Badalona t’ho dona! to encourage people to buy from local businesses.
Client
Ajuntament de
Badalona
Rol
Communication
Marketing
Graphic Design
Data
2016 and 2021
Participa i Decidim Badalona campaign
The agency was in charge of the communication plan for the participatory voting campaign for the Municipal Investment Budget (PIM).
As graphic elements, different coloured speech bubbles were used to symbolise all the citizens exercising their right to express their opinion.
The logo is designed with many of these creating a block full of different opinions, but which can coexist with each other.
Applications
These sandwiches are accompanied by inclusive photographs, showing a diversity of people and genders
With a significant advertising investment by Badalona City Council with banners, billboards and billboards distributed throughout the streets of the city and a major press and digital marketing campaign.
The campaign aims to promote shopping in the city’s shops.
Bags are designed, which the City Council gives away to all citizens who are strolling in the shopping area.
We also designed the posters for the campaign. This has the bags as a central point, and a background graphic in the form of a sun adapted to the colours of each bag.
