Ciutat del Motor
Project
La Ciutat del Motor is a large group of dealerships concentrated in a single space. With great offers in new, km 0, second-hand and industrial vehicles and official workshops of the best brands.
We were asked to create the group’s logo together with the entire communication and graphic campaign for an automobile fair on the beach in Badalona. In addition, we also designed and programmed the website.
Client
Ciutat del Motor
Rol
Branding
Web design
Communication
Events
Data
2015
Branding
Since 2012, one of the most important and special days for motor lovers has been held in the city of Badalona: The Motor Show.
The agency was in charge of organising the IV edition and creating the advertising campaign for the event The aim of the fair is to reach the public, raise awareness and gain visibility and notoriety for the Polígon de les Guixeres.
The logo is designed with an identifying graphic element that reminds us of the bonnet of a car.